Originally published on Technavio:Enterprise Mobility Management (EMM) Market Analysis - APAC, Europe, North America, South America, Middle East and Africa - US, China, Japan, Germany, UK - Size and Forecast 2023-2027

Enterprise Mobility Management Market Forecast 2023-2027
The estimated growth of the enterprise mobility management (EMM) market size is USD 53.68 billion at a CAGR of 18.62% between 2022 and 2027. Key factors driving market growth include the rapid adoption of the BYOD policy, increased adoption of remote working models, and the surge in mobile device adoption.

Market Driver
The primary catalyst for market growth is the widespread adoption of the BYOD (Bring Your Own Device) policy. Organizations, to remain competitive in dynamic business environments, are fostering mobile workforces. The implementation of BYOD reduces hardware costs and is preferred by employees, enabling them to use a single device for both personal and professional tasks, spanning smartphones, laptops, and tablets. In 2022, smartphones dominated the global BYOD market in terms of revenue.

As business and individual users increasingly rely on the Internet for their needs, EMM companies introduce various solutions to leverage the growing BYOD adoption. EMM solutions play a vital role in managing and securing BYOD environments, offering features like device enrollment, policy enforcement, application management, data encryption, and remote device monitoring and control. The expanding adoption of the BYOD policy is a major driver expected to propel market growth in the forecast period.

Market Segment Trends
The large enterprises segment is poised for significant growth, estimated to witness a substantial increase during the forecast period. Valued at USD 12.50 billion in 2017, the large enterprises segment continued to grow until 2021. EMM solutions target large enterprises for efficiently handling high volumes of devices. Scalability, involving the efficient management, monitoring, and securing of a large fleet of devices without compromising performance or user experience, is crucial.

Additionally, large enterprises prioritize advanced security features. EMM solutions offer robust security measures, including data encryption, secure network communication, device authentication, and secure containerization. The growing adoption of EMM solutions in large enterprises will drive market growth in this segment during the forecast period.

Future Outlook of the Market
EMM, a comprehensive set of technologies, policies, and processes, facilitates the secure management of mobile devices, networks, and associated services within an organization. The COVID-19 pandemic has accentuated the importance of robust mobile security amid the shift toward remote work. Emphasizing the need for multi-factor authentication and zero-trust security models to combat evolving cybersecurity threats like malware and cyberattacks.

Mobile device management and laptop integration with supply chain management and software as a service (SaaS) solutions play pivotal roles in enhancing productivity. Online banking and digital signatures enable secure transactions while addressing changing consumer behavior trends. The convergence of big data and health data via unified communications and mobile broadband significantly impacts employment trends and the adoption of remote work strategies.

APAC Holds a Prominent Position in the Market
APAC is estimated to contribute 45% to the global market growth during the forecast period. This dominance results from the vast population and surging mobile device adoption in countries like China and India. Developed economies in the region, including Japan, South Korea, and Australia, also drive demand through digital transformation efforts.

APAC businesses increasingly recognize the advantages of enterprise mobility, with industries like banking, healthcare, manufacturing, and retail integrating mobility solutions. EMM solutions play a pivotal role in ensuring secure access to business application software and data across diverse industries. The growing adoption of BYOD policies, the need for robust data security and compliance measures, increased demand for mobile phone application management android (operating system), and the rise of remote and flexible work arrangements positively influence market growth in the forecast period.

Market Companies Overview
The market is fragmented, with significant players including Beijing NationSky Network Technology Co. Ltd., BlackBerry Ltd., Cisco Systems Inc., Citrix Systems Inc., and Codeproof Technologies Inc.

The research report includes detailed analyses of the competitive landscape and information about 15 market companies, including:
Market Analysts Overview
The market caters to various industries, such as IT, telecom, and retail, addressing diverse needs through Mobile Device Management (MDM), Mobile Application Management (MAM), and Bring Your Own Device (BYOD) solutions. Cloud-based solutions and 5G connectivity enhance mobility and productivity, supported by Mobile Content Management (MCM) and Mobile.

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Identity Management (MIM) tools. Contextual Mobility Management (CMM) ensures efficient device provisioning and management, with options for cloud or on-premise deployment. System integrators offer professional services, including consulting and support, catering to enterprises of all sizes, particularly small and medium-sized businesses.

The market report forecasts market growth and forecasting by revenue at global, regional country levels and provides a market analysis and report of the market growth and trends and growth opportunities from 2017 - 2027.

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